Veriori Authentication System

Protect your brand against counterfeiting

With the Veriori's Authentication System (VAS), you can easily protect your products against counterfeiting, thereby reassuring your customers of the authenticity and security of your brand.

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MAIN BENEFITS

Act in a responsible manner

With an investment in VAS, you meet the expectations of your customers, who trust that they are using an authentic and safe product. You gain:

  • Image protection and brand authentication
  • Ensuring Customer satisfaction and loyalty
  • Complementary solution that supports the operation of almost every department of the company
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Veriori Authentication System

It is an easy-to-implement solution with which you can effectively protect and verify authenticity of products and documents. In addition, you can access unique and valuable data about your users.

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USE CASES

Possibilities of use

A unique VAS identifier for each product makes it possible for the Customer to trace its history from its creation to its purchase. Scanning only available with a standard reader or phone application opens up a wide range of possibilities to support a variety of brand and product-related activities.

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Sales and Marketing

The code layer can store information that can be used for effective and data-driven promotional campaigns, consumer competitions, etc.

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Customer service

Easily accessible code scanning facilitates contact with Customer Service and considerably simplifies the complaint lodging process or providing after-sales support.

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Understanding Customer preferences

The code can be used to collect statistical data, e.g. on interest in a particular brand or a particular product.

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Distribution optimisation

The system makes it possible to locate and control the supply chain, and unique identifiers make it easy to obtain precise sales data.

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FUNCTIONALITIES

Veriori’s Crypto Quick Response

Simplicity

A solution based on a commonly used QR code.

Uniqueness

Crypto QR Code unique for each product.

Security

Encryption preventing code cracking.

Accessibility

Code scannable with almost any smartphone.

Data

Dynamic redirection allows information or actions to be "buried" and changed in the code without changing the packaging.

Analytics

Access to detailed data related to the product scanning history and the possibility of its advanced analysis.

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COUNTERFEITING

Scale of the problem

Counterfeiting is no longer exclusive to branded and luxury products and the scale of the problem is growing.

PLN 10.8 billion

That’s how much losses in just two European sectors (cosmetics and personal care) have increased since 2019 due to counterfeiting

EUR 121 billion

That is the total value of the counterfeit market in the EU in 2020. This is roughly as much as Poland has received in total from the EU budget since 2004

EUR 17 million

LVHM spends €17 million a year on legal action to fight counterfeiting of its brands